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Viktor A. Svirnovskiy

Management Team

Professional Biography

Viktor Svirnovskiy has over 14 years of experience designing and developing Web solutions for different digital marketing strategies, performing business analysis and project management, designing e-commerce and CMS platforms, and providing data management, systems integration and Web infrastructure-related solutions.

Over the period of years Viktor has provided his expertise exclusively to Panasonic North America. He was in charge of Web analytics and acted as Technical Lead for most Panasonic Consumer Electronics Web Integration projects. Under Viktor's supervision, Panasonic adopted Adobe Omniture SiteCatalyst, implemented Ensighten Tag Management, migrated to Google Commerce Search, defined and adopted SEO standards, re-configured and optimized email marketing platform, launched the Google PLA program and many other projects.

Prior Panasonic, Viktor worked for a number of agencies and was involved in hundreds of projects, including the creation of Web sites for LG USA, American Advertising Federation and Ajinomoto.

Viktor is one of the inventors of AVS-6000, a patented technology in SEO automation adopted by,,,,, LG USA, Home Depot and other companies.

Viktor has hands-on experience with implementation and operation of Adobe Analytics (former Omniture SiteCatalyst), Ensighten, IBM Analytics (Former Coremetrics), Google Analytics, SEM (both SEO and PPC), and Google PLA. He also has experience with Oracle database administration and enterprise search engineering using Google technologies.